Introduction to Digital Marketing

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Digital marketing encompasses all marketing efforts that use the internet or an electronic device. It includes various strategies such as SEO, content marketing, and social media marketing.

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Key Components of Digital Marketing

• Search Engine Optimization (SEO): Enhances your website's visibility on search engines.
• Content Marketing: Involves creating valuable content to attract and engage your audience.
• Social Media Marketing: Utilizes social platforms to promote your brand and connect with customers.

Creating a Digital Marketing Strategy

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Start by defining your goals and identifying your target audience. Use analytics tools to track performance and adjust your strategies based on data-driven insights.

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“Marketing is no longer about the stuff you make, but about the stories you tell.” - Seth Godin